The story of Vietnamese blogger 'Mother Mushroom'

If you are a blogger for long and have been interested in knowing how bloggers are faring globally, you must have heard about 'Mother Mushroom'. If you missed, read on...

Nguyen Ngoc Nhu Quynh is a prominent Vietnamese blogger who started blogging in 2006 when she was pregnant. She wanted to blog, but on her pregnancy and the would-be child. 

During a visit to the hospital, she witnesses poor patients braving a hot sun for their turn only because they could not bribe the hospital staff for entry. That changed the subject of the blog from motherhood to activism.

She started taking part in protests against environmentally sensitive projects. Her reports on corruption in government offices, environmental hazards (including a massive fish kill)  and also her stand against China-backed projects that she saw as exploitative, Quynh caught the attention of the government. She was imprisoned in 2009 for writing about land grabbing by a China-backed bauxite mine. She had to shut down the blog in return for being released.

But she continued with blogging and activism. She was again arrested in 2016 while trying to meet an imprisoned political activist. This time her charge was rather serious in Vietnamese system of governance: conducting propaganda against the Vietnamese socialist government. For that, in 2017 a court awarded her a jail sentence of ten years. 

mother mushroom

Under pressure from international civil rights organizations, Quynh was suddenly and quietly released on October 17, 2018 on the condition that she leave Vietnam. 

Quynh, 39, now lives in the US with her mother and two children. 

Mother Mushroom has received accolades and awards for her standing for human rights in the face of state repression. In 2015, she received an award from the Sweden-based Civil Rights Defenders. In 2017, she was awarded the International Women of Courage Award by the US state department. The latest one is the International Press Freedom Award, given to her in November 2018. 

In an interview to VOAnews after her release, she said on blogging for social change: We are not alone, because freedom is something that all of us, each and everyone of us, aspires to. Because of that common factor, because we all dream of the same dream, we are not alone and so if you can just overcome the personal fear of yours, you will find many, many other supporters out there. The minute that you speak out, thousands of other voices will join you. That is what we will draw our strength and force from.
But why Mushroom?

Quynh's blog indeed was supposed to be a motherhood blog. So she gave it the Vietnamese name Me Nam (Mother Mushroom) after her daughter's pet name, Nam, meaning mushroom. 

Businesses gain enormously from blogging!

Blogging is adopted by businesses very effectively for various purposes such as:

  • topical discussion 
  • sharing updates 
  • getting feedback 
  • improving overall SEO of their main website/ portal

In this post, I bring you some interesting statistics about use of blogging by businesses as found in recent surveys and studies made by companies on use of social media for business purposes.

In 2017, 66% of marketers reported using blogs as part of their social media content strategy says Social Media Examiner.

Social Media Examiner has also found that about 61% marketers are likely to use blogging in their business-to-consumer marketing. Interstingly, more (three-fourths of all marketers) are likely to use for business-to-business marketing!

53% of marketers say blogging is their top content marketing priority, says a HubSpot study.

A study by Tech Client has found that websites with blogs have 434% more indexed pages on Google! 

HubSpot also found that websites of companies get about  97% more links when they blog.

business blogging

Top ranking content on Google search pages is over 1100 words (Searchmetrics) and so, blog posts have a much higher chance of appearing on top Google search pages than small social media posts. 

A HubSpot study found that return-on-investment got a 13 time boost when marketers gave top priority to blogging as part of content marketing!!!

Blogs are rated as the fifth most-trusted source of online inforation. (HubSpot)